Wix pricing, minus the promotional fog

Wix pricing and the free plan: what changes when you pay

Wix can remain free on a Wix address. The paid decision starts when the site needs its own domain, more storage, collaborators or business features such as payments and bookings.

Quick answer

Wix has a permanent $0 plan with hosting, its editor and templates on a Wix-branded address. Paid pricing is localized by country, currency, tax and promotion. Light is the first conventional paid website tier; Core is the point where the current plan family adds payments, basic ecommerce and scheduling. Check the regional page rather than relying on a dollar figure copied from another market.

Reviewed for material changes on August 13, 2026

Wix Free is a real live site with a visible compromise

The free plan includes hosting, the drag-and-drop editor, no-code features and Wix templates. You can publish and keep editing without a credit card. The address and presentation remain tied to Wix, and the resource limits are smaller than the paid plans.

That is perfectly adequate for learning, a draft or a community project where branding does not matter. A business that is asking customers to trust it will usually want its own domain and the paid plan that supports the required operations.

There is no single worldwide Wix price

Wix localizes plans and displays tax differently by market. Promotions can also change the first term. A US review, an Australian checkout and a UK account can show different numbers while referring to the same plan name.

Record the renewal price, billing period and included tax in your own region. A large introductory discount should not become the number in a three-year budget.

Light publishes; Core starts doing business

Light is the entry website plan. It adds the custom-domain path, more storage and a small collaborator allowance. Core expands storage and collaborators, then adds payments, basic ecommerce and scheduling in the current plan family.

The right boundary is functional. If the site only explains and collects enquiries, Light may be enough. If money, inventory or appointments pass through Wix, price Core and the specific transaction features you need.

Add apps and operations before comparing totals

A Wix subscription can replace separate hosting, a visual editor, forms, bookings, ecommerce and marketing tools. That consolidation is the reason many small businesses choose it.

It can also create add-on costs. List paid apps, email, payment processing, additional collaborators and any business tools outside the core plan. Compare that total with the staff time saved by running everything in one place.

Sources and checks

Product limits and prices came from the companies themselves:

Plans move. We date every check so you know when to verify again.

Straight answers

Questions people actually ask

Is Wix free forever?

Wix currently offers a permanent free plan. It uses Wix hosting and a Wix-branded address and does not include the paid-plan benefits of a custom domain and broader business features.

How much does Wix cost?

Wix prices vary by location, tax, billing cadence and promotion. Use the official regional plan page for today's Light and Core prices rather than a number from another country.

Can I connect a domain on Wix Free?

No. Connecting a custom domain is a paid-plan feature.

Which Wix plan accepts payments?

Core is the current entry tier that lists payment acceptance and basic ecommerce. Confirm transaction and feature limits on the regional page before upgrading.

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