Eight price tags, four billing models

AI website builder pricing compared: subscriptions, credits and real cost

A $10 hosted editor, a $25 token bundle and a $100 one-off code handoff are not versions of the same purchase. Start by separating build cost, operating cost and the cost of the people who need access.

Quick answer

Prompt-led builders such as Lovable, Replit, Bolt and v0 combine subscriptions with usage credits or tokens. Framer, Webflow, Wix and Squarespace primarily charge for a hosted site and editing platform, with separate limits for content, collaborators or business features. Copycat is $100 once for one editable Next.js landing page and does not include ongoing hosting. The cheapest route depends on whether you need a one-off page, an app-development loop or a managed site for years.

Reviewed for material changes on August 13, 2026

The four billing shapes

Usage-led app builders charge for the agent work and sometimes the live infrastructure. Hosted visual builders charge for the site plan and may add editors, CMS scale or business tools. All-in-one platforms bundle more operations into the subscription. Fixed deliverables charge for a defined output, leaving hosting and later edits outside the price.

Put every candidate into one of those boxes before comparing numbers. A cheap hosted site can be expensive if developers must rebuild it elsewhere; a costly code delivery can be cheap if it removes years of platform seats.

  • Credits: Lovable and Replit express a dollar-like usage balance.
  • Tokens: Bolt and v0 expose model consumption more directly.
  • Site plans: Framer and Webflow price publishing and editing capacity.
  • Business suites: Wix and Squarespace bundle hosted operations.

Free means a different thing on every row

Lovable, Replit, Bolt and v0 provide limited agent capacity. Framer, Webflow and Wix provide some form of free hosted subdomain or design workspace. Squarespace provides a fourteen-day trial rather than a permanent free site.

Ask four questions: can I build, can I publish, can I use my domain and can I keep it running? A plan that passes only the first question is a trial even if the pricing card says Free.

Current entry points, in plain English

Lovable Pro starts at $25 a month with 100 credits. Replit Core is $25 monthly or $20 annualised with $25 of usage. Bolt Pro starts at $25 with 10 million tokens. v0 Plus is $30 per user with $30 of monthly credit and daily login credit.

Framer Basic is $10 a month annually and Webflow Basic is $15 annually, but their page, CMS and team economics differ. Wix localizes its prices and Squarespace starts around $19 annually in supported regions. Those hosted numbers include infrastructure that a code handoff does not.

Use a six-line total-cost worksheet

Write down the build subscription or fee, expected generation overage, hosting and runtime, domains and email, required collaborators, and paid apps or commerce fees. Calculate the first month, first year and a steady-state year after promotions end.

Then add switching cost. Export limitations, proprietary CMS structures and undocumented app logic are future work even when they do not appear on today's invoice. Portability has value only if the team can operate what it exports.

  • Build or subscription
  • AI usage beyond the included balance
  • Hosting, database and traffic
  • Seats and collaborators
  • Domains, email and paid integrations
  • Migration or maintenance time

Choose the workflow before optimizing the price

Pick a reference-led deliverable when the design direction already exists. Pick an app builder when logic and product iteration are the hard part. Pick a hosted visual editor when marketers will own the site. Pick an all-in-one suite when bookings, commerce or local-business operations matter more than code portability.

Once the workflow fits, compare prices within that category. Saving five dollars on the wrong operating model is not thrift; it is a delayed rebuild.

Sources and checks

Product limits and prices came from the companies themselves:

Plans move. We date every check so you know when to verify again.

Straight answers

Questions people actually ask

What is the cheapest AI website builder?

Several tools are free to try, but the cheapest publishable setup depends on custom domains, usage and required features. Framer Basic and Webflow Basic have low annualized site-plan entry points; prompt-led app builders commonly start around $25–$30 for meaningful paid capacity.

Which AI website builder has the best free plan?

Bolt offers a clearly stated 1 million monthly token allowance; Lovable, Replit and v0 have different credit or message limits. Wix, Framer and Webflow are stronger free tests when a hosted visual website matters more than app logic.

Do AI website builder prices include hosting?

Often, but not always and not without limits. Bolt, Lovable, Replit and v0 connect building with deployment or cloud usage. Framer, Webflow, Wix and Squarespace bundle hosted-site plans. Copycat's one-off code delivery does not bundle hosting.

Are credits the same across Lovable, Replit and v0?

No. Each company defines and prices its balance differently. A credit is not portable and cannot be compared one-for-one across products.

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